Thursday, May 20, 2010

How'd we get so Fat?

We will begin with some points of emphasis and demographics:

1. The fitness/exercise industry has evolved from a 30 billion dollar industry in the late 1990's to over 100 billion dollar industry in 2010.

2. Those that are in my age bracket (over 40) can remember when fast food and restaurants were local and regionalized. For example, was there an Olive Garden chain in the 70's, how about Wendy's...was it national?
McDonalds and KFC were two of the few restaurants that were national. Look at us today....there are many fast food stops at every exit on the freeways. Whataburger! has made it out of Texas and onto the national scene.
Do you remember when you were a child on family vacations and MAYBE ran into a McDonalds or KFC every 30-60 miles?

3. Restaurant meal sizes are enormous. Remember when the only big burger choice was a Big Mac or a Big Boy? Today we have Monsters and Whoppers...and Double Whoppers.

4. We are a push button society. Our ancestors worked and created sweat by building things through physical means. That has gone by the way of the ipad for communicaton. I am proud to say that I have yet to send a text message and still carry a spiral notebook for my daily notetaking.

5. There are more single parent households and households with both parents working. This puts todays' families in a nutrition grind. It is afterall easier to grab the Giganta-Burger on the way home from day care.

6. We are fatter than ever and the previous points do a pretty good job of explaining that with the exception of number 1. Why?

Because fitness is a business. Today, AS AN EXAMPLE, we have home shopping and you can buy the latest and greatest DE-CHUBBER machine for 3 easy payments of 399.95....what a bargain for something that is going to evolve into a close hanger in two weeks....DO NOT IMPULSE BUY FITNESS CRAP! There are a lot of people getting rich off of you while extracting very little effort to truly educate you toward a healthy lifestyle.

I won't get started on "Nutrition Store Chains" and will spare them my wrath.

7. Furthermore, the previous points indicate that we need to attack this national problem (IT IS NOT A FREAKIN' EPIDEMIC...IT IS A PROBLEM) from the nutritional side of the calories in verses calories out equation.

Eat less!!!!
Eat at Home!!

It really is that simple....

Wednesday workout:
1. Deadlift 6 X 2 @ 80%

2. Strength Endurance-5 rounds:
a. Sledge strikes(16 pound Hammer) X 10 e
b. 450# tire flip X 10
c. Overhead lockout walk (2-24kg KB's) X 60 yds.

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